From Yahoo
NEW YORK (Reuters) - Graphics microchip maker Nvidia Corp. (Nasdaq:NVDA - news) and video game publisher Electronic Arts Inc. (Nasdaq:ERTS - news) said on Thursday they would collaborate to market and develop new games.
Under the terms of the deal, Nvidia hardware will become the "preferred" graphics platform for Electronic Arts's video game studios, and video games developed by Electronic Arts may offer features designed to work on Nvidia hardware.
Nvidia also said it will have exclusive rights to bundle Electronic Arts's games for personal computers with its products.
Under the terms of the deal, Nvidia hardware will become the "preferred" graphics platform for Electronic Arts's video game studios, and video games developed by Electronic Arts may offer features designed to work on Nvidia hardware.
Nvidia also said it will have exclusive rights to bundle Electronic Arts's games for personal computers with its products.

(Engineers gone to nV or ATI) Don't expect too much developer supports. (Think about it, tons of people out there have R3xx based cores, but still developers are siding with nV, probably because of their developers relations and their "well known" brand.
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