NPD uncovered a very telling statistic in its 2007 report on high-definition video: 73 percent of current HDTV owners "are satisfied with DVD and don't feel the need to replace" their current players.
Ultimately, DVDs are good enough for most people. Most consumers probably already own a DVD player. If they don't, the average price is certainly more attractive than those of either HD DVD or Blu-ray players. Though prices of both have come way down in the last nine months, the average price for next-generation DVD players is $390 more than standard DVD players.
"DVD is a victim of its own success. It's a good technology," said Josh Martin, an analyst with Yankee Group Research.
Ultimately, DVDs are good enough for most people. Most consumers probably already own a DVD player. If they don't, the average price is certainly more attractive than those of either HD DVD or Blu-ray players. Though prices of both have come way down in the last nine months, the average price for next-generation DVD players is $390 more than standard DVD players.
"DVD is a victim of its own success. It's a good technology," said Josh Martin, an analyst with Yankee Group Research.
Jerry Jones
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